Panel_Insighttrue

China Online Panel

Online Quantitative Research

With over 4 million panel,
Recruitment channels cover car owners, travel, maternity and baby users, and other specific member groups

Online Qualitative Research

Offline recruitment, online execution
Online focus groups and online in-depth interviews

Quality Management

Credit System
Combining incentive mechanisms with data quality to improve data authenticity

Specialized Sample Panel

E-commerce Platform - JD.com Members

300M+ active users, precisely targeting product and competitor users through user profiles and shopping behavior data

Rich tags + shopping behavior

Basic Attribute Tag Filtering：

Efficient sample screening based on core user attributes

Gender

Age

Education

Occupation

Marital Status

Car Ownership

Region

Province/City

City Tier

Filter by Shopping Behavior

Integrate full-funnel shopping behavior data to enable precise filtering and attitude analysis

Shopping Stages

Search, Browse, Follow, Add to Cart, Purchase, Review

Product Types

Category, SKU, Brand, Store

Review Content

Filter keywords in user reviews to conduct in-depth research on user attitudes

Filter by Browsing Behavior

Enable precise audience targeting based on browsing and purchasing behavior

Browsing

Purchase

Browsed but Not Purchased

Added to Cart but Not Purchased

Social Platforms

Tencent panel

Targeting Gen Z users with broad city coverage, especially gamers
Enable precise sampling based on game genre, platform, gameplay, and device

Mobile Games

PC Games

Cloud Gaming

Mini Games

Casual & Puzzle

Simulation & Strategy

Action & Shooter

Board & Card Games

MMO

Open World

Card Games

... ...

Role-Playing (RPG)

Anime-Style Games

Survival

Sandbox

Adventure

Sports & Racing

MOBA

... ...

Multimedia Platforms

Douyin (TikTok China)

Targeting based on video content viewed and browsing behavior

Multimedia Platforms

Xiaohongshu (RED)

Targeting based on browsing preferences and interests

Global Sample Panel

Covering 20+ countries/regions with over 10 million global members
Estimated Weekly Response Volume

Country/Region

Gender

Male Female

Age

15-29 30-39 40-49 50-59 60+

Estimated Weekly Response Volume

For more filtering and customization needs, please leave a message for consultation